Beatríz Llamas made her title on levels throughout Texas and past, changing into the primary Tejana artist to carry out at Madison Sq. Backyard in 1967.
However it began with a expertise present on San Antonio’s West Aspect.
At age 13, she entered her first singing contest, dropping to a different younger West Aspect artist — Eva Ybarra, who would later grow to be often known as La Reina del Acordeón, the queen of the accordion. Undeterred, Llamas entered one other competitors, received, and shortly launched a profession acting on radio reveals and touring nationally with mariachi teams.
Greater than 50 years later, her son, John Lopez, and the Esperanza Peace and Justice Middle are holding her legacy alive by means of Voz de la Paloma, a mariachi and ranchera vocal competitors.
Now in its third 12 months, the occasion returns Saturday Aug. 2 on the Palo Alto School Performing Arts Constructing, giving women and girls an opportunity to step into the highlight.
Identified by her stage title La Paloma del Norte, Llamas rose to prominence within the Nineteen Fifties and ’60s. Her voice carried her from San Antonio’s West Aspect to venues throughout Mexico and america.
However regardless of her success, she typically confronted limitations — as a Mexican American and as a lady in a male-dominated style.
“She remembered going to Lubbock, Texas, the place indicators learn ‘No Mexicans, no canine allowed,’” stated Graciela Sánchez, director of the Esperanza Peace and Justice Middle, a community-based arts and cultural group. “They needed to sleep of their vehicles, change in fuel station loos or creek beds earlier than reveals. There was discrimination, racism, and sexism they handled in a profound means.”
After stepping away from music to lift her 4 youngsters, Llamas was introduced again into the highlight by the Esperanza heart. Within the 2000s, she joined Las Tesoros de San Antonio, a bunch of 4 Tejana artists who grew up on the West Aspect.
The quartet — Llamas, Rita “La Calandria” Vidaurri, Blanca “Blanca Rosa” Rodriguez and Janet “Perla Tapatía” Cortez — turned ambassadors for San Antonio’s conventional music scene and joined the Texas Fee on the Arts Touring Roster earlier than disbanding after a number of members handed away.
When Llamas died in Could 2023, her son John approached the Esperanza heart with the thought of making a vocal competitors in her honor. That August, close to her birthday, the primary Voz de la Paloma was born.

This 12 months, the occasion has outgrown its unique venue and moved to Palo Alto School, with greater than 30 opponents throughout 4 divisions: center college, highschool, grownup beginner and grownup skilled. Past the prizes and publicity, contestants be taught from Llamas’ legacy.
“I sit down and I speak to all of the individuals about my mother’s legacy and we learn by means of her bio,” stated Lopez. “I would like all these younger girls to know that there’s a historical past of feminine artists earlier than them that helped get every little thing to the place we are actually and helped push it ahead.”
For Lopez, the purpose shouldn’t be solely to honor his mom’s life however to construct one thing lasting for San Antonio’s musical future.
“I would like the viewers to actually admire the expertise that we’ve got in San Antonio,” he stated. “We’d like it if at some point this occasion was on the Tobin Middle. I might love for it to continue to grow. I would like it to be the most important, most superior vocal competitors in all of Texas.”
Voz de la Paloma begins at 5 p.m. Saturday, Aug. 2 on the Palo Alto School Performing Arts Constructing, 1400 W. Villaret Blvd. Admission is free.
To RSVP, go to esperanza.eventbrite.com.